MyFit

Our MyFit Blog aims to engage and inform so that we can collectively empower everyday athletes to better their best with every run.

IT'S TIME TO FLY WITH HOKA

IT’S TIME TO FLY WITH HOKA

HOKE ONE ONE (pronounced Hoka O-nay O-nay), is named after a New Zealand Maori phrase that roughly translates to “time to fly”. Renowned for their comfort and cushioning, HOKA shoes are built to withstand wear and tear in just about any terrain and against all of the elements.

Whether you need versatility for running on road and trail, or need something rugged for technical terrain, HOKA ONE ONE has you covered.

Watch The Rundown video by Hoka One One


From the award-winning Clifton line, HOKA has now released the advanced, Clifton 4 . With newly engineered materials and boasting even more adaptability than ever before; the Clifton 4 provides a smooth ride – no matter what the speed or distance.

The Clifton 4 embraces the sweetest cushioning of any HOKA shoe. The EVA midsole provides extreme comfort with every step, while the strategic hi-abrasion rubber zones reduce the shoe’s overall weight.

The fit? An open engineered mesh construction maximises breath-ability and support to provide a dynamic, exceptionally lightweight and race-ready fit, wrapping the foot like a glove.

With a revised widened midfoot , and now available for the first time ever – in WIDE sizing – your feet too can experience the freeing feeling of running, as if you were flying.

The Arahi 2 reinvents shoe stability by eliminating unforgiving, rigid materials and replaces them with lightweight agile materials, without compromising the functionality to support.

Primarily focused on the principals of impact reduction, motion efficiency, and stability and comfort, the external shoe structure has been crafted to incorporate a 3D puff print frame. This feature provides enhanced lightweight and detailed support. An improved overlay provides even better breathability in the mid and forefoot.

Encompassing a firmer moulded EVA J-Frame creates an incredibly smooth, lightweight and stable ride, with reduced impact - especially designed to benefit those who tend to over pronate.

Find your running fit with the new Clifton 4 and Arahi 2, available at selected The Athlete’s Foot stores and online.

IT'S TIME TO FLY WITH HOKA
Posted on 22-02-2018
By TheAtheletesFoot
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